Brand Launch · 4 months
JAC T9
50
Coverage items
1.6M
In reach
Channels
PrintOnlineSocial
The story
We partnered with JAC Motors to introduce its flagship ute, the T9, to the New Zealand market. The campaign centred around an exclusive launch event reflecting the T9's positioning as a capable, high-spec ute built with Kiwi tradies in mind. The event gave leading motoring journalists a memorable hands-on experience — establishing the T9 as a serious contender in New Zealand's competitive ute market.
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